Why “the first agent you talk to” often wins
A recent HousingWire report highlights a simple reality in today’s housing market: most buyers hire the first real estate agent they speak with. Even though people have more tools than ever—search portals, reviews, social media, neighborhood data—many buyers still commit quickly once they make initial contact. The article also notes that repeat buyers now make up a majority of home purchases, which changes how decisions get made and how fast.
If you’re buying, selling, or considering a refinance, this trend matters because the agent you choose can shape your timeline, negotiating strategy, and even the financing path you end up taking.
Online research matters—but the first conversation is the tipping point
About a third of buyers said online research played a large role in selecting an agent. That means reviews, local market content, and a strong digital presence can get an agent onto your shortlist. But the “hire the first agent” pattern suggests something else is happening: once buyers finally reach out, they often want clarity and momentum more than a long interview process.
For many buyers—especially repeat buyers—confidence and responsiveness are the deciding factors. The first agent who answers questions clearly, explains next steps, and seems organized can feel like the safest choice in a market that still moves quickly in many areas.
What this means if you’re looking to buy
If you’re a homebuyer, the biggest takeaway is that speed shouldn’t replace strategy. Choosing an agent quickly isn’t automatically a mistake—but it can be if you haven’t confirmed they’re the right fit for your goals, financing needs, and preferred neighborhoods.
Before you commit, consider asking a few targeted questions that reveal how they’ll perform when it counts:
- How do you help buyers compete? (Offer strategy, inspections, appraisal gaps, negotiation approach)
- How do you coordinate with lenders? (Timing, documentation, closing risk management)
- What’s your communication style? (Response times, updates, showing availability)
- What’s your plan if the first offer doesn’t work? (Backup options, patience vs. urgency)
Also, if you begin your journey online, remember that the agent who appears first in your feed may not be the best match. Use online research to build a shortlist, then use a brief conversation to validate fit.
What this means if you’re planning to sell
Sellers should pay attention to this trend for two reasons. First, many buyers are strongly guided by their agent—especially if they hired that agent quickly and lean on them heavily. That can influence which homes they tour, how they interpret pricing, and how aggressive they’re willing to be.
Second, if repeat buyers dominate the market, they may be more decisive but also more practical. They often understand trade-offs, ask sharper questions, and may be comparing your home not just to listings, but to their own experience owning and maintaining property.
For sellers, this reinforces the value of a team approach: a strong listing plan paired with financing-friendly positioning (clean disclosures, clear repair strategy, and a timeline that supports buyer underwriting) can make offers smoother and reduce renegotiation risk.
What this means if you’re thinking about refinancing
At first glance, an article about hiring agents may not sound relevant to refinancing. But the same behavior shows up in lending: many homeowners talk to one provider and move forward. When rates, loan programs, and closing costs can vary significantly, the first conversation shouldn’t be the last step.
If you’re considering a refinance—whether to lower your payment, shorten your term, tap equity, or remove mortgage insurance—shopping your options can matter. Equally important is the quality of the advice: the right strategy depends on your timeline, credit profile, and how long you plan to keep the home.
A simple game plan for smarter decisions
Whether you’re buying, selling, or refinancing, today’s takeaway is clear: your first conversation can shape your outcome. Use online research to narrow choices, but make sure the professional you choose can back it up with a plan that fits your finances and your goals.
Ready to explore your options? Schedule a free consultation with our team today!